Our Services

Qualitative Research

  • In-depth interviews to examine motivations, emotions, needs, and challenges of users
  • Focus groups / group discussions with existing and/or potential customers or users
  • Observation & contextual interviews to capture comprehensive information about users and processes
  • Card Sorting for developing a user-friendly concept
  • Sitemaps & navigation structure testing for optimizing user guidance

Quantitative Research

  • Onsite survey, e.g., on a website or for an online shop
  • Online survey for existing and or potential customers or users
  • Competitive analysis for identifying industry trends

UX Research

  • Usability testings, e.g., on websites, apps, and/or prototypes, also possible with UX KPIs
  • Prototyping & wireframes for operational optimization of a user interface
  • User journey mapping for a comprehensive analysis of the user experience with a product or service
  • Conducting accessibility testings to ensure accessibility for all users

Workshops

  • Design Thinking Workshops for generating innovative and practical solution approaches and ideas
  • Creation of UX roadmaps for long-term UX development
  • Consultation on integrating UX principles and processes into existing workflows
  • Collaboration with designers and developers for integrating UX insights

Consulting Sessions for UX Research Projects

Book a meeting to discuss your UX research needs. We’ll clarify the exact format and scope during the call.

Initial Consultation

A short session to clarify goals, constraints, and whether UX research support is the right next step.

Book a session

In-depth Research Consultation

Focused guidance on study design, methodology choices, stakeholder alignment, and next actions

Book a session

UX Audit & Optimization

Review of an existing product or flow with concrete usability, accessibility, and improvement recommendations.

Book a session

Not sure which option fits? We’ll align on this together during the call.

Recommendation von Linus Stegman

Linus Stegman

UX Interaction Designer

I had the privilege of working with Franziska during our time at TUl, where she was an outstanding UX Researcher, and I was a UX Interaction Designer. Franziska's depth of knowledge in research tools and techniques is truly impressive, but what sets her apart is her openness to share that expertise. She was always there to help, ensuring that my research needs were met with both speed and exceptional quality.

Beyond her skills, Franziska is a wonderful colleague to collaborate with-thoughtful, approachable, and always willing to go above and beyond. Her passion for delivering actionable insights is clear in everything she does. It's no surprise that she has now expanded her career as a freelancer while continuing her outstanding work at TUl.

I highly recommend Franziska to any team or client looking for a talented, collaborative, and driven UX Researcher!

Recommendation von Lisa Burdeniuk

Lisa Burdeniuk

Product Designer

Franziska and I have crossed paths on several projects where holistic research was critical to the success of the project.
Her impressive strategic thinking, dedication, and detail-oriented approach provided actionable research findings and subsequent product and design development.
It was a pleasure to work with Franziska side by side as design and research partners committed to achieving a meaningful outcome.

Recommendation von Clara Scharpf

Clara Scharpf

User Researcher

I worked with Franziska for my first seven months at Shiftmove (formerly Vimcar) in the user research team.
As a new researcher, she gave me a fantastic onboarding experience and was always a great sparring partner for discussing research plans and analyses.

Thanks to Franzi, my start was smooth, and I felt really welcomed.
With over two years at the company, she had a deep understanding of our users, a strong strategic thinking, and experience with various quantitative and qualitative methods. It was a pleasure having her on the team.